Friday, 1 May 2015

Side By Side Poster Analysis


¢For my poster I didn’t want to use a picture from the trailer so I customized a picture that could imply a hint for the trailer. I took a picture of a bloody hand in front of a green screen and placed it so that it looked like it was emerging from a grave. This is using the mise-en-scene of the graveyard and the iconography of the gravestone clearly suggest where my horror trailer is set and the fact that there is a hand popping out if the grave suggests it’s something to do with the undead which clearly connotes zombies.
¢Another key aspect that I used in my poster was the colours. I included the black and red font. Black connotes that there is evil and darkness involved, whereas the red connoted danger and blood. Together these two colours are very commonly found in horror posters as you can see in the Day of the Dead poster with the font in bright red and the very dark background.  A similar aspect of the two posters would be the reaching out towards the coming soon it creates anticipation for the film and adds a bit of excitement. 

¢The clouds moving in from the right hand corner is the use of pathetic fallacy which connotes impending doom and that something is coming. This is similar to the Day of the Dead poster as the background is very cloudy and looks distorted.

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